I just finished talking to a Comm staffer who proudly announced to me that he was going to take his organization into the twentyfirst century by starting up a "SSM program" to make sure that they could reach the youth.
Yes, my friends, a SSM program.
He also told me how spent hours and hours at a session all about how using SSM and Twitter is the new hotness.
I suppose that someone should introduce him to 2004.
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